Search Engine Marketing and Pay Per Click Management

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SEM and PPC IntroductionSEM and PPC PackagesSEM and PPC Examples

 

SEARCH ENGINE MARKETING / PAY PER CLICK EXAMPLES

These examples show you what we mean when we talk about search engine marketing. Shown are two examples, one of Google and another of Yahoo search. Their paid advertisements are highlighted in red, and you can see that even within these sections, search engines still have to decide the order of the links. IT-NT uses SEM and PPC management effectively to make sure you are targeting the appropriate keywords, and ranking higher than your competition.

 

 

Our PPC services include:

 

Keyword Research

  • Initial Consultation

  • Business Study

  • Highly Relevant Keywords

  • Targeted Keywords

  • Broad Keywords

  • Phrased Keywords

  • Exact Keywords

  • Keywords with Higher Revenue vs. Volume

  • Confirm Trade Marks

Competitive Analysis

  • Analysis Competitors

  • Competition Goals

  • Competition Budgeting

  • Competition Positioning

  • Competition Networks

  • Competition Geo-targeting

  • Competition Keywords

  • Competition Search Ad

  • Competition Banners

Search Advertisements

  • Quality Ad Creation

  • Relevant Ad Text Generation

  • Keyword Orientation

  • Text Policy Compliance

  • Major Search Engines

  • Landing Page Analysis

Banner Advertisements

  • Brand Visibility

  • Image Advertisement Design

  • Animated Advertisement Design

  • Verification of Related Networks

  • Targeted Ad Placement

  • Keyword Relation Study

  • CPC or CPA Methods

Ongoing Optimization

  • A/B Testing

  • Bid Management

  • Alternative Ad Testing

  • Keyword Optimization

  • Negative Keyword Analysis

  • Rank Analysis

  • Q5 Improvements

  • Geo-Analysis

  • Increase in CTR & ROI

  • Recurring Reports

 


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